How to grow your business?
Oct 30 - 2021
How to manage multiple sellers on the platform?
Challenges
The top-rated companies such as Philips, Ford, and Apple have
built-up platforms of B2B e-commerce to help buyers in the procurement of their
products in bulk amounts.
However, these are the separate business sites where they are the
manufacturer, as well as the seller and they, also support their customers with varying
demands.
However, the B2B marketplace is full of all other
sellers that give a tough time to buyers. There are a lot of crowds full of
different manufacturers, wholesalers, and resellers; thus, the seller
management requires different tasks such as seller support, services
prioritization, and classification.
The major challenges of b2b eCommerce posed to seller management
are:
§ Ensuring easy seller
onboarding.
§ Providing a fair
opportunity of sale to every seller.
§ Providing appropriate
seller support in case of customer fraud.
§ Identification of genuine
sellers from the entire seller crowd.
Solution
B2B marketplace can help genuine sellers by putting various checks
on the platform. Few important checks include:
§ Verification of documents
by sellers by asking them to submit their certificates of authorization.
§ Manual checking procedure
of products by labeling them like gold or gold plus or ranking them.
Therefore, to ensure better management of sellers and to make the
whole process smooth, it would be good to mark important checks at various
steps of buying. This will help in the identification of genuine sellers and
offer a fair opportunity to each seller.
